Mobile apps have benefited lots of businesses from different industries and fields. Earlier it was an optional addition to one’s overall marketing and business development efforts but now it has become a necessity as it increases usability, meets customer’s demands, build brands and increases sales. There are right now millions of apps available on Apple’s App Store and Google’s Play Store with billions of downloads. And this high demand of mobile apps and this trend will continue in 2018 as well. Also during recent years there has been the emergence of new trends in mobile application development.
If you are in some way related to the Mobile App Development industry, below are some of the mobile apps development trends that you should watch out for in 2018.
Mobile App Development Trends to Look for in 2018:-
- Artificial Intelligence (AI)
If we just take finance sector and discuss how AI can easily handle transactions, we can see many benefits. With rapid improvements over the last many years, AI can be used to develop chatbots – virtual assistants – which can be used within the mobile banking apps. For example, if you do a certain transaction to same account each month then your app’s AI can suggest you to create a transaction order for you to accept.
AI can also follow verbal instructions allowing to you to do some transaction with little or no use of your screen keyboard. Other than finance there are application of AI in almost all the industries. Starbucks has releases an app called My Starbucks Barista using AI technology to place order for coffee. It is expected that by 2025 the AI market will reach $100 billion. Developers can also use AI to create intelligent apps for Internet of Things (IoT).
- Augmented Reality (AR) and Virtual Reality (VR)
Right now, AR and VR are used extensively for development of gaming and entertainment apps. The developers use AR to create a live view of the real world environment and VR to recreate real life situations or environment. Now most of the technology companies are increasing investment in AR and VR projects as demand for these technologies will increase a lot in 2018 and beyond. Most developers now explore new ways to create innovative apps by using AR and VR. AR has major applications in the fields of healthcare, retail, real estate and engineering while VR will be widely used in games.
- Cyber Security
Nowadays most of the users store a variety of personal information and data on their mobile devices. They also access both personal, financial and corporate data on same devices. Hence, it has become responsibility of the developers to explore ways to keep the mobile app and data secure while developing customer oriented and enterprise mobile apps. Developers need to provide inbuilt security features and also need to implement robust encryption mechanisms. Also many developers will look to switch from Objective C to Swift and Java to Kotlin to take advantage of the advanced security features provided in these modern programming languages for both platforms i.e iOS and Android, respectively.
- Internet of Things
Multiple devices are being used by more and more people and they are connected together, due to the growth of IoT (Internet of Things). IoT enables so many electronic and mobile devices to connect with each other and interact through internet. Developers of apps are now focusing on user experience on different devices. Major benefit is expected in customer engagement platforms which are Beacon technology or WiFi based. Using IoT, more and more businesses will be able to reach customers via the mobile apps at right time and place. App users will be able to control the device using IoT based Apps.
- Cloud Technologies
There has been a growing trend in the number of enterprises developing and deploying mobile apps in the cloud. The cloud technologies enable even small businesses to launch and manage mobile applications smoothly without need to invest heavily in physical infrastructure. The cloud technologies look to remain as one of the most important mobile app development trends in 2018. The developers will take advantage of cloud technologies to create mobile apps which interact with users over the internet without thinking much about the requirements of much memory on user devices. The app can improve its performance by fetching data directly from the cloud.
With the above discussed latest mobile application development trends, it looks like lives of so many users, businesses and developers around the world will be impacted and transformed in near future. These new trends will somehow try to make the life easier for the people. The developers have to keep themselves updated with these latest mobile app development trends to create latest mobile apps. AI, AR and VR, IoT, Security, Cloud, AMP, ML will remain the key mobile apps development trends in 2018 and beyond.